Small businesses have a competitive advantage versus the larger businesses in the local market. So why wouldn’t you take advantage of this?
Walk through the best practices of a marketing plan and then have it fine tuned in order to reach out to the local, regional market. Then learn to use and implement the local marketing tools.
The overview of the video is:
Step 1: Marketing Goal
Step 2: Marketing Budget
Step 3: Target Market
Step 4: Your Message
Step 5: Your Local Marketing Tools
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