Mighty Marketing Plan
Hey you! What’s your marketing plan?
For businesses, marketing and success go hand in hand. Be sure that you market your quality product or service properly. You aren’t marketing properly if your neighbour doesn’t know you have your own business!
Marketing isn’t a one-time deal. You must continuously market your company and products, never forgetting that a marketing plan’s purpose is to make money for you. Marketing shouldn’t be throwing money away – that’s a common misconception. In fact, you should monitor the return on every marketing dollar that you invest.
Keep in mind for every marketing dollar you spend, your return should at least match it in profit (not revenue.) Many businesses forget to monitor the return on investment on their marketing, which potentially causes a loss if marketing efforts are unsuccessful. Monitor the return on investment carefully for every marketing dollar you spend to spot potential losses sooner rather than later.
Topic Objective: To consolidate all the information required to create a solid marketing plan.
Your Outcome: A 3-month marketing plan that you can use to launch a business.