Is There A Need?

So, you plan to launch a business! You’re likely doing so for one of a few reasons. You might have:

  1. Tweaked an old product
  2. Gotten a patent
  3. Developed a new technology or features to upgrade a product or  service
  4. Had a brilliant idea!

Now you must consider whether there’s need for your business.

Consider the customer first. Your brilliant idea will take you nowhere if it doesn’t meet a customer need. In fact, your entrepreneurial success depends on how well your business meets a consumer need!

Topic Objective: To determine, before investing too much of your money into a business idea, whether a consumer will buy from you .

Your Outcome: Clarity on your customer’s priorities and whether your business idea will meet them.

Learn More About Determining Whether There’s a Need for Your Business


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